The Lonely Marketer

Yes, we’ve arrived at the recap portion of my week. My bookmarking sites are overloaded with great content this week. I hope you find some good reads from the list below.

• Local Search : User Recommendations Make Your Business Money: Loren Baker has an interesting take on how user recommendations can truly have an impact on your Local Search efforts
• 4+1 Ways To Speed Up WordPress With Caching: Arne Brachhold has a good post about speeding up Wordpress.
• Here’s What’s Different About Being Small: Matt McGee’s second article on Search Engine Land offered up his answer to his question of what makes small business marketing different.
• The Power of Being Second: Mack Collier has an interesting post regarding putting yourself and your company second when preparing your ad messaging.
• The Value of Ranking #1 in Dollars and Cents: Matt McGee is popular this week! I couldn’t let mentioning this post go by as I actually referenced it in building a case for more SEO funding. In answer to your question, Matt - I’ll see what I can do about getting you some commission from the funding.
• Google to begin sharing URLs where AdWords advertiser’s ads are being run: Jennifer Slegg writes about Google’s new efforts. Maybe this will change my thoughts on the content network.
• Understanding The 12 Main Sources of Blog Traffic: Rohit Bhargava writes a very good post about understand how people are getting to your blog.
• B2B Complex Sales Need Thought Leadership: Ardath Albee (another Minnesota blogger) writes about sharing information and becoming a thought leader.
• Driving Conversion in B2B Search Optimization: Galen De Young writes about SEO’s ability to meet prospects exactly when they’re forming the intent to buy.
• Technorati Rank WordPress Plugin Released: I just found this from Doug Karr’s site. I was going to wait until next week for this, but I think alot of you will appreciates seeing it sooner. Nice work, Doug.

And in other news…

• Email List Hygiene: Keep It Clean
• Rank Does Matter
• Page view losing currency as online metric
• Manage your unsubscribes: How to smooth the process

Finally…This week from The Lonely Marketer

• Google Says I Should Not Worry About PPC Click Fraud
• Testing Landing Pages is ROI Winner
• Can You Actually Market a State? Iowa is.
• When “Solution” Is Not The Solution
• I Jinxed My Web Host

Phew…that’s alot of information for one week. There are alot of talented people out there with good things to say! Have a good rest of your weekend.